Telecom Solutions

Mobilink – 2020

Content Service

Islamic Portal

Type of content

Ahadees, Ayath, Speeches, Talawat, Tajweed, Bayan, Aamal for specific events, naat, hamad, qawali, nohay, Namaz & Sahr-o-aftar timming, Majalis,   in four languages Urdu, Punjabi, English and Pashto.

Mobilink – JazzJuke Box 505

Content Service

JazzJuke Box

Type of content

Regional, Bollywood & Pakistani songs

Telenor Voice Search- 656

Content Service

We are providing Songs, Naats, Qawali, Nohay, Hamad for listening, ringtone download and RBT setting.

Telenor Antakshri- 66779999

Content Service

We are providing Pakistani filmi, Indian filmi and Pakistani patriotic  content for the service.

RBT Content for Mobilink, Telenor, Ufone and Warid

Content Service

We are providing Pakistani regional song(sindhi, Baclochi, pasto, Dari and Persian), Indian songs and Islamic content for their RBT platforms.

PTCL – (Smart Tv)

Content Service

We are providing Hollywood, Bollywood and Lollywood latest and old movies content for PTCL Smart Tv.

Mobilink – 2020

Service

Islamic Portal

Sector

Telecommunication

Introduction

It's a subscription based service for pre-paid customers and per minute for post-paid IVR service. user dial 2020 short code and can listen Quran with translation in English, urdu, Pashto and Punjabi. Other content includes Hamds, Naats, Qawali, ahadith and Quranic surah. The portal is also regularly updated with occasional content e.g. Ramadan, Muharram etc.

Mobilink – 656

Service

Jazz Talk

Sector

Telecommunication

Introduction

Jazz Talk is a great way to find new friends for fun, chatting and long term relationships. Itis a safe & secure place for subscribers to talk to people with similar interests. Here they can make friends and discuss their favorite topics while maintaining complete confidentiality

Mobilink – 606

Service

Jazz Audio Cinema

Sector

Telecommunication

Introduction

Jazz audio cinema, launched under the umbrella of Mobilink Jazz-Pakistan's favorite prepaid cellular brand, is the first of its kind service allows users to enjoy the original dialogues and songs of popular blockbusters on the go. The movies have been adapted into a storytelling format and converted into durations of 60 to 90 minutes

Mobilink – 666

Service

Song Search

Sector

Telecommunication

Introduction

M-Search Voice is a complement to M-Search SMS and is a voice based content discovery system built to enable the discovery on content corpora which could include all downloadable content as ringtones, wallpapers, video-clips etc and settable content such as ring-back tones

Mobilink – 555

Service

Voice Portal 555

Sector

Telecommunication

Introduction

First time in Pakistan deployed Voice Portal System Voice recognition IVR user dial 555 short code & IVR respond against user voice commend e.g. if user listen ring tone & say download ring tone will download over his/her phone. E&S represents the service provider in Pakistan and provides Integration & IT and Marketing Support services.

Telenor - 656

Service

Voice Portal – Song Search

Sector

Telecommunication

Introduction

Voice recognition based Voice Portal System where user dial 656 short code & IVR respond against user voice commend e.g. if user say "dil dil Pakistan" the portal will start playing particular song.

Telenor – Antakshari 6677

Service

Mobile Antakshari

Sector

Telecommunication

Introduction

Mobile Antakshari! A first in Pakistan, Mobile Antakshari tests your fluency in all things musical. Either sing solo or compete with your friends, the ones with the most correct answers emerge as the rock star of music trivia.

Telenor – Friends 6767

Service

Mobile Friends

Sector

Telecommunication

Introduction

Telenor – Find A Friend service is one such platform which will help two likeminded people to come together and understand each other better without revealing their identity to each other.
Telenor - FAF is a great way to socialize with people through the service which is both fun and safe. It allows users to talk to other interesting users on the portal anonymously without revealing their phone numbers.

Mobilink  - 303

Service

Voice Portal – Radio and News

Sector

Telecommunication

Introduction

This project converges GSM network with TV/Radio network and enables GSM user to get taste of broadcasting channels under one umbrella. It's a subscription base service through which user gets live feed over phone with option to browse different TV/Radio channels using easy instruction also user can select language of its own Urdu or English in which he/she want to browse menu & can change language any time & opt to unsubscribe any time.

Express News - 247

Service

Voice Portal – News

Sector

Television

Introduction

The IVR service allows access of Express News Updates to a potential base of 100 million mobile subscribers in Pakistan, anytime, anywhere,  IVR consists of the content related to Express News and Express 247 News channels.
The portal also provides the following mentioned features to the users:
Event reporting for the user to record any current happenings in their vicinity, Provision to add occasional content according the general and Holy Calendar months, Father's Day, Mother's Day, Christmas, New year and etc…User can record their feedback in live programs.

Ufone – 777

Service

Voice Portal - UTalk

Sector

Telecommunication

Introduction

Deployed Voice Portal System Voice recognition IVR user dial 777 short code & IVR respond  against  user voice    commend e.g. if user listen ring tone & say download ring tone will download over his/her phone.. E&S represents the service provider in Pakistan and provides Integration & IT and Marketing Support services.

Ufone –  Song Dedication Service

Service

Song dedication 888 short code

Sector

Telecommunication

Introduction

SD is a service where user can listen to their favorite songs and dedicate them to their love one's. E&S represents the service provider in Pakistan and provides Integration & IT and Marketing Support services.

AirTel(India)-57786

Service

Islamic Portal

Sector

Telecommunication

Introduction

It's a subscription based service for the customers. User dial 57786 short code and after subscription, user can listen unlimited Islamic Content. The portal is also regularly updated with occasional content e.g. Ramadan, Muharram etc.

Telenor

Service

Ramadan Alert Services

Sector

Telecommunication

Introduction

This service was developed in association with Digitania for Telenor Pakistan. The campaign allowed customers to signup by either subscribing for the month, or requesting info on demand (pull-based). The service was run during the Holy month of Ramadan, approximately 6 months after the launch of Telenor in Pakistan. The service tapped 20% of Telenor's small but fast expanding customer base, and was certainly the most popular service of the month.

ARY

Service

ARY Media Campaign SMS-TV

Sector

Media – Satellite TV Network

Introduction

In 2003, the ARY Digital Network, LLC's (Dubai) music channel was the first regional TV channel to launch SMS-TV services in Pakistan and the UAE , using the E&S Media Application. The service enabled this new channel to launch a service that allowed it's audience in Pakistan to send messages via SMS to their friends, family, and the channel. Messages were displayed on a ticker at the bottom of the screen. The service fully utilized the strength of satellite TV, bringing Pakistani's closer to their friends and family who were also watching the same channel in the Middle East. Millions of messages were sent via this service, resulting in a successful launch and strong fan following for The Musik.

Warda

Introduction

Warda Prints was launched on the digital platform for the very 1st time in March 2012 by E & S. It's very first contest "tag & win" was a great success on Facebook ,taking the fanbase to more than 5000 fans within a period of 6 weeks resulting in a viral victory!

Shell

Service

Customer loyalty campaign for Shell Pakistan

Sector

Fuel Marketing

Introduction

89,000 customers participated over 8 weeks by SMSing their in-pack purchase codes. With attractive prizes given away daily, Helix customers had more than just one reason to choose Shell! After monitoring the campaign for the first week, we recommended a minor update before the 3rd week of the campaign. Since the update didn't require changes to the advertising, the enhancements were implemented for a more effective service!

Unilever

Service

Customer loyalty campaign for Unilever Pakistan

Sector

Brand Marketing

Introduction

The aim was to take the brand (experience) to key schools, colleges, malls, cafes and hangouts to increase consumption and create emotional relevance of the brand amongst the target audience. The campaign was named "Cornetto Super Best Mimic in Town". "The Musik" organized the activity in three cities of Pakistan (Karachi, Lahore and Islamabad). Four segments for each city were developed from the activities in different Colleges and a Mall in each city. Each segment then featured performances of 4 contestants amongst which one declared winner through voting promo. The aim of the voting promo was to encourage the audience to vote for their favorite mimic for the grand finale through SMS on an exclusive number (92557)

P&G

Introduction

E&S did couple of nationwide campaigns with P&G.

Pampers - Health Education program was one of them. The campaign focused on the core health issues faced by children in Pakistan. Through SMS medium over 4,000,00 health awareness messages were sent every year to mothers in all major cities across Pakistan. Education program was divided into different health issues and our system systematically picks and posts to avoid redundancy.

Pantene advisor campaign : 70% of appearance depends on your hair; this was the main theme of Pantene advisor campaign started in 2011. Participants got the best treatment & tips from SMS advisor & expert panel provided by E&S via SMS.

Safeguard Campaign : Commander Safeguard, a very known animated super hero of the germ world decided to spread his mission via sending a free ringtone to his fans. E&S helped him get his message across by providing the SMS technology for this campaign which resulted in more than 17,000 downloads! A germ free work, well done!

LU 50 50 biscuits

Introduction

The campaign revolves around the most passionate game "Cricket". It was an interactive campaign where participants got involved in a series of questions, based on cricket. The campaign machine was intelligent enough to pick out participants with the most correct answers. To make the process free and fair, E&S also designed and developed lottery software to randomly pick the winner. Love for cricket was all that it took for return tickets, LCD's, Mobile phones and much more.

Veet Diamond Offer

Introduction

Celebrating their 10 years of beauty, Veet a leading name in depilatory products started a worldwide campaign. All you had to do was msg the code from the back of the pack to enter the lucky draw for a chance to win diamonds, a woman's best friend! With more than 3000 entries, E&S managed to announce 10 lucky winners via free and fair lottery system, one of Evamp's successful software.

Buraq FM

Introduction

Buraq aims to create its own niche by operating in areas like Sialkot, Peshawar, Bannu, Mardan and Mansehra. By creating a combo of programs that are highly entertaining, informative and engaging, Buraq has managed to make its name in the world of broadcast media industry in a very short time span, choosing E&S for its 24/7 sms based radio services with 423021 Entires, increasing by each day.

Dettol

Introduction

The campaign focused on the vaccination reminders specially set for mothers in Pakistan. Sending over 2,000,00 reminders per year via SMS to all major cities across Pakistan. This was a step to ensure a healthy and safe future of the newly born which E&S made possible for them via an efficient SMS based service developed for this purpose.

Garnier

Introduction

Ask Garnier Hair Color Contest Application was initiated on facebook. Over more than 5,000 entries were received for a set of interactive question based application. The campaign turned viral hitting the fan base from 50k to 65k in a period of 2 days! The winners received Exclusive Garnier Gift hampers to take care of their skin and hair , which resulted in brand promotion+ fan loyalty!

Knorr

Introduction

Knorr campaign was initiated via TVC scroll asking viewers to send their details to Knorr via SMS. More than 6,000 people got a chance to taste the fun & maza of Knorr maggi Knoodles for free!

Paddle pop

Introduction

Paddlepop released their Cartoon Movie in Pakistan, which was be aired on Cartoon Network and Nickelodeon over 3 Episodes. Each episode had a TVC scroll asking viewers to answer a question and send it to 5050 to win PSPs. More than 10,000 entries were received via SMS. It not only paved a way in to the hearts of young generation , it also lead to high sales activation!

FM 91 & TV 1

Service

Voting campaign

Sector

TV Network

Introduction

The E&S Media Application has been powering SMS-based campaigns for the Airwaves Media Group's popular TV and Radio channels since 2010. We also provide their customers access to these stations via Mobile IVR, where radio or TV transmission isn't available!